There are numerous systemic and cultural issues that affect gender equity in the workplace, but one of the most misunderstood is the job description. To attract the best and widest pool of candidates, job descriptions must be gender-neutral. However, writing a gender-neutral job description isn’t as simple as removing the guilty pronouns. But once you learn a few best practices, you’ll widen your hiring pool and increase your bottom line.
Women are more likely to apply for a position if their resume aligns with 100% of the listed qualifications, whereas men typically submit an application if their skill sets line up with roughly 60% of the requirements in the job description.